A good friend and colleauge would often say that “rigor and discipline” is essential to succeed in business. It’s funny, I now find myself using this same expression with my children and their schoolwork. Rigor and discipline, R&D, two ingredients we see so often lacking in our society today. At least up until recently. I believe [...]
Filed under: General Business | Tagged: medspa business, medspa industry, medspa success, R&D, spa business, spa industry | Leave a Comment »
Call now, Sign up today, etc… It’s not enough to simply provide your phone number and web address. You need to ask yourself why would they bother to take action today instead of a week or month from now? By creating a sense of urgency to your ad with time sensitivity – you are more likely to generate leads – today.
Filed under: Marketing | Tagged: Deb Roberts, medical spa marketing, medspa advertising, medspa business, medspa marketing, spa business, spa industry, spa marketing | 2 Comments »
As so often, my blog posts come from questions I am asked throughout the week as I speak to so many owners and operators of Aesthetic Practices and MedSpas. This weeks hot topic was about marketing and specifically the question, “how do I reach more people for less money”? Deb Roberts, Medspa and Aesthetic Practice Internet [...]
Filed under: Marketing | Tagged: Deb Roberts, internet marketing expert, internet marketing strategist, medical spa internet expert, medspa business, medspa internet expert, medspa marketing, spa business, spa industry, spa marketing | 1 Comment »
Each year new technologies and techniques are being launched to increase the level of results you can receive at a Medical Spa. Your clients are well read and seeking what the best on the market to accomplish the results they wish to achieve. If you want to be a successful Medical Spas then you have [...]
Filed under: Uncategorized | Tagged: laser lipolysis, lasers, medical spa business, medspa business, medspa marketing, medspa success, medspa technology, medspa trends, prolipo, smartlipo, spa business, spa industry | Leave a Comment »
In the past few weeks Acara has signed on two new Clients to provide development support for the launch of their Medical Spas in North America and we are in discussions with many others. Is this a sign that my message in recent blog posts is reaching our audience (now being a potentially good time to develop a business) or [...]
Filed under: General Business | Tagged: citigroup, medspa business, medspa development, medspa industry, open a medspa, spa industry | Leave a Comment »
During tough economic times it is important to increase your support system. Visiting SpaBusinessMD.com on a frequent basis is a great start! Also, I highly recommend joining the Medical Spa Society as an additional resource for your business tool kit. They offer Webinars, live-seminars at industry events along with access to industry experts and publications. If [...]
Filed under: Uncategorized | Tagged: Medical Spa Society, medspa business, medspa consulting, medspa industry, spa business | Leave a Comment »
This coming Tuesday, Deb Roberts Acara’s VP Marketing will be presenting her thoughts on Branding a Medical Spa. One of the topics that she will be discussing is how your business culture is at the foundation of your brand. When you say brand most individuals think name and logo. That is just the beginning of [...]
Filed under: Uncategorized | Tagged: medical spa marketing, medspa branding, medspa consultants, medspa marketing, medspa webinars, spa consultants, spa industry, spa marketing, spa webinars | Leave a Comment »
