New Medical Data: Consumers Look to Minimally–Invasive Procedures

The American Society for Plastic Surgeons (ASPS) has released the results of their recent poll that identifies a drop off in consumers purchasing cosmetic surgery but clearly points to the fact that consumers still remain bullish on minimally invasive procedures that are customary at most Medspas. I believe the results of this survey point to my position that the [...]

Marketing and Sales Seminar Success

Acara held its first Marketing and Sales Seminar this past Monday, October 27th in Branford, CT.  The event was a great success with over 40 people in attendance.  Deb Roberts, Acara’s VP Marketing presented the morning session on Marketing your Medical Spa.  I presented the afternoon session which focused on Selling Medical Spa Services supported [...]

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