Posted on November 25, 2008 by debraroberts
Planning… boring, unsophisticated, nerdy, so yesterday – right? . . . Wrong! Without a plan how do you know where you’re going. Without a plan you are very likely to waste valuable time, energy and money.
It’s almost 2009 and if you don’t have a marketing and promotions plan yet – WAKE UP! Get [...]
Filed under: General, Marketing, Strategy | Tagged: aesthetic practice marketing or advertising, cosmetic practice advertising or marketing, esthetic practice marketing or advertising, marketing planning for medical spas and cosmetic aesthe, med spa advertising, Med Spa Marketing, medical spa marketing | 2 Comments »
Posted on November 23, 2008 by Francis X Acunzo
With Black Friday around the corner, I thought it would be appropriate for me to provide everyone my thoughts on gift card sales in MedSpas.
I speak from a voice of experience when it comes to gift cards. Back in 1989 I started selling gift certificates in my two Boston spas. At the time we were [...]
Filed under: Marketing | Tagged: medspa consultants - acara, medspa consulting by Acara, spa consultants - acara, spa consulting by Acara, spa gift cards, spa industry | 1 Comment »
Posted on November 12, 2008 by debraroberts
Tight economic times require creativity to stay ahead of your competition and wallet. There once was a time when businesses scratched each other’s backs – They helped one another out, because if your neighborhood is thriving, then so can you. Bartering is the exchange of goods and services of equal value – without the exchange [...]
Filed under: Marketing | Tagged: medical spa marketing, medspa marketing, spa consultants - acara, spa consulting by Acara, spa industry, spa marketing | Leave a Comment »
Posted on November 11, 2008 by Francis X Acunzo
Acara, the leading business team in the Med Spa industry announces its upcoming Webinar Series featuring industry expert Francis X. Acunzo. Register for any of the five complimentary webinars and learn how the Acara Team of top medical spa business leaders strategize and implement Medspa development, management, marketing, and sales.
Branford, CT November 11, 2008 – [...]
Filed under: Events, Industry Resources, Online Resources | Tagged: medical spa education by Acara, medical spa webinars, medspa consultants, medspa consultants - acara, medspa consulting, medspa consulting by Acara, medspa education, medspa webinars, spa consultants - acara, spa consulting by Acara, spa industry | Leave a Comment »
Posted on November 4, 2008 by Francis X Acunzo
The American Society for Plastic Surgeons (ASPS) has released the results of their recent poll that identifies a drop off in consumers purchasing cosmetic surgery but clearly points to the fact that consumers still remain bullish on minimally invasive procedures that are customary at most Medspas.
I believe the results of this survey point to my position that the market [...]
Filed under: General, Industry Reports, Industry Resources | Tagged: ASPS Survey, medspa consultants - acara, medspa consulting by Acara, medspa economy, spa consultants - acara, spa consulting by Acara | Leave a Comment »
Posted on November 4, 2008 by Francis X Acunzo
Acara held its first Marketing and Sales Seminar this past Monday, October 27th in Branford, CT. The event was a great success with over 40 people in attendance. Deb Roberts, Acara’s VP Marketing presented the morning session on Marketing your Medical Spa. I presented the afternoon session which focused on Selling Medical Spa Services supported [...]
Filed under: Events, General, Human Resources, Industry Resources, Marketing | Tagged: Acara, canfield, medspa business, medspa consultants, medspa consulting, medspa education, medspa professional development, medspa seminar, robard, sciton, spa, spa business, spa consultants, spa consulting | Leave a Comment »
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